Official Rules



What Is The Contest?
Woolite's Find the Look Keep the Look Makeover contest encourages fashion victims to compete for a chance to be styled by Stacy London. To enter, each participant must upload a photo of themselves committing a major fashion faux-pas with the core reason why they need Stacy's help to find a new look. Each photo will be subject to an online voting system of other web site visitors and contest participants.

What Can I Win?

Grand Prize
The Grand Prize winner will be awarded a $500 style makeover with Stacy London in New York City. Prize includes a ($500) shopping spree at a New York based boutique, and New York ground transportation via car service to and from designated pick-up point in New York City to the boutique. Grand Prize excludes transportation to/from New York City. In addition, the Grand Prize winner may also meet with influential online fashion bloggers/media to share their experience. Total approximate retail value (ARV) of grand prize is $1,500. All taxes and other expenses, if any, are the sole responsibility of the winners. This contest is void where prohibited or otherwise regulated. All federal, state and local laws apply. This Grand Prize is not interchangeable for its cash prize value ($1,500).

Who Can Enter?
You are eligible if you are 18 years of age or older as of March 1, 2009 and are a legal United States resident residing in one of the 50 United States or District of Columbia during the contest.

Employees, officers, directors, agents, representatives and their immediate families or members of household of Reckitt Benckiser Inc, E-centives, Inc., their parent companies; subsidiaries; advertising; design; web design; web hosting; publicity agencies; law firms; fulfillment companies and anyone connected with the production and distribution of this contest are not eligible to enter or be awarded a prize. An eligible entrant must enter via the online method as described. Incomplete entries are void. Limit one (1) entry per person/household/computer/day. In the event of a dispute regarding the identity of the person submitting an electronic entry, the entry will be deemed to have been submitted by the person in whose name the e-mail account is registered.

How Do I Enter?
Contest begins at 12:00 a.m. E.T. on March 9, 2009 and ends at 12:00 p.m. on June 1, 2009 E.T.
Submit a photo of yourself showing how you have committed a fashion mistake. The more severe, the better the chances that Stacy and other online voters will notice your call for help. In one-to - three sentences explain which style sin was committed in your photo. Each day, online voters will get a chance to pick the biggest fashion disaster of the bunch. At the end, the top three participants with the largest amount of votes will be named "finalists." Stacy London will then choose from the top three finalist who needs her help the most.

Online entry only. Go to and submit your photo using the online entry form, filling in all requested information completely. Upon submitting your photo, you will receive an email confirming that your entry has been received. You must consent to allowing your photo to be used and viewed in order to participate in this contest. All electronic entries must be received by 12:00 a.m. on June 1, 2009 (Eastern time). Each electronic entry should be submitted only once. Use of automated processes and devices to submit electronic entries are not permitted. Contest Sponsors are not responsible for any changes or effects caused to the entrant's computer system as a result of submitting electronic entries.

Only entries submitted via the website electronic form will be accepted. Entries submitted via facsimile or other express delivery services will NOT be accepted. Not responsible for lost, late, misdirected or otherwise undeliverable mail, or entries that cannot be processed due to phone, network, electronic or computer hardware or software failure, or technical failures of any kind. Woolite/Reckitt Benckiser reserves the right at its sole discretion to disqualify any individual that tampers or attempts to tamper with the entry process or the operation of the contest or website or violates the Official Rules. In the case of duplicate photos, the first entry received will be submitted and the remaining will be disqualified. By submitting your photo and completing the online entry form, you accept all contest rules and agree to be bound by the decisions of the online voters, which will be final. You also agree that your photo becomes the sole property of Woolite, and Woolite reserves the right to use without compensation.

Photo Pre-screening
Initial screening will be done by Schneider Associates for appropriate use of eligible photos. Photos will be screened and disqualified if any nudity, obscene or offensive imagery is used.

Online Voting
Consumers will be invited to go online from March 9, 2009 through June 1, 2009 to vote for the person/photo they feel best needs Stacy's help. Finalists will be selected through the online voting process. Limit one vote per person per day. If more than one vote is received per person per day, only the first vote received will be eligible.

Final Judging
Final judging will be done by Stacy London who will select the Grand Prize winner from the top three (3) finalists according to photo submissions and description.

What Happens If I Win?
If you are one of the three (3) selected Finalists you will be notified on or about June 5, 2009 via e-mail. The Grand Prize winner will be announced on June 15, 2009 at Selected Finalists will be required to sign an affidavit of eligibility and a liability release/assignment of rights and return within 10 days of receipt of notification. Any Finalist who does not comply with this requirement may forfeit possibility of Grand Prize and an alternate Finalist may be selected. Except where prohibited by law, each Finalist will be required to sign a release giving Woolite full rights to use the Finalist's name, likeness and image for Contest related publicity, including such usage on the Internet. Woolite reserves the right to cancel this promotion at its sole discretion. Winners will be posted on the Internet at following the competition.

General: CONTEST SUBJECT TO ALL APPLICABLE LAWS AND REGULATIONS. By participating in this contest, you agree to be bound by these Official Rules. Participants are responsible for all costs or charges involved in accessing the World Wide Web and warrant that the cost of accessing the Internet, if any, is part of a larger agreement with an Internet Service Provider or some other means, and that the cost of this access and/or the time spent, if any, to configure their website is not an incremental cost in order to participate in the Contest. Sponsor is not responsible for those who cannot access the Internet or cannot click-through for any period of time regardless of technical, hardware, software, telephone, Internet, virus contamination, or network problems, for delay, failure or malfunction for any reason. Sponsor reserves the right to cancel or modify the Contest if in sponsor's sole determination it believes that the integrity of the Contest has been, or could be compromised or that the Contest is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes. Sponsor reserves the right to disqualify any entrant from the Contest if in Sponsor's sole judgment entrant has not complied with these Official Rules. An entrant's entry will also be disqualified, at the sole discretion of Sponsor, if the entrant attempts (i) to enter the Contest through any means other than as described in these Official Rules; or (ii) provides information that is inaccurate or fraudulent; or (iii) attempts to disrupt the Contest or circumvent the terms and conditions of these Official Rules. Sponsor and its respective parent companies, subsidiaries, affiliates, directors, officers, professional advisors, employees and agencies will not be responsible for: (a) any late, lost, misrouted, illegible, garbled or distorted or damaged transmissions or entries; (b) telephone, electronic, hardware, software, network, Internet, or other computer- or communications-related malfunctions or failures; (c) any Contest disruptions, injuries, losses or damages caused by events beyond the control of Sponsor, or (d) any printing or typographical errors in any materials associated with the Contest. Only the number of prizes listed in the Official Rules will be awarded. If prize or prize notification is returned as undeliverable or Sponsor cannot contact winner for any reason, prize will be forfeited and an alternate winner selected. All entries become the property of Sponsor and will not be returned. By entering, all participants release and hold harmless Reckitt Benckiser Inc., E-centives, Inc.; and their respective parent companies, subsidiaries, successors and their respective directors, officers, employees, advertising, production and web hosting agencies from any and all liability regarding error or omissions in the administration of the Contest, the receipt and use of prizes awarded, and, without limiting the generality of the above, from any injury or death while using the prize. Acceptance of a prize constitutes permission to use winner's name, likeness, site address, and site images for advertising and promotional purposes without additional compensation, unless prohibited by law. (Tennessee residents do not have to consent). For a list of finalists, send a self-addressed, stamped envelope to Woolite Contest Finalists, 2 Oliver Street, Suite 901, Boston, MA 02109. For a copy of the official rules, print out these pages or send a self-addressed, stamped envelope to Woolite Contest Rules, 2 Oliver Street, Suite 901, Boston, MA 02109. Requests for winners' list or official rules must be received by 6/30/09.

Copyright Notice: The Contest and all accompanying materials are copyright ©2009 by Sponsor. All rights reserved.

Sponsor: This Contest is sponsored by Reckitt Benckiser Inc.